The domains behind your traffic, scored.
Trackback consolidates the traffic sources we can see into one view, with a health score, exposure rating and growth signal for each scanned domain. Built for affiliate teams that need answers, not admin.
The Domain Intelligence view. Partner sites we scan, scored across health, exposure and growth.
How Trackback works
Insight, not just data.
Trackback works alongside your affiliate network and your own site. Here's how:
Connect your traffic data
Add a lightweight piece of code to your site, or share your affiliate partner list, referring domains and social profiles.
Trackback scans the affiliate ecosystem
Our engine analyses the domains and social activity behind your traffic across 70+ countries.
You get actionable insights, not just data
Partners we scan are scored. Signals are surfaced. The Actions Dashboard tells you what to do next.
What you actually see
One platform. Five layers of intelligence.
Every decision in Trackback is powered by multiple layers of intelligence, helping you discover opportunities, reduce risk and grow your affiliate program with confidence.
1. Discover
Who should I be working with?
Identify the publishers shaping AI-generated buying recommendations, uncover emerging partners before they become your biggest affiliates, and discover websites and creators already talking about your brand.
Includes
- AI influence
- Emerging partner growth
- Brand mentions
2. Understand
What's really happening across my program?
Gain complete visibility into your affiliate program. Understand where traffic comes from, how partners represent your brand, and benchmark the health of your program over time.
Includes
- Traffic source intelligence
- Social influence
- Program health checks
3. Prioritise
Which partners deserve my attention?
Make confident partnership decisions using quality, growth and risk signals. Focus your time on the partners with the greatest commercial potential.
Includes
- Partner quality & risk score
- Growth prioritisation
- Geographic partner value
4. Protect
Where is my program exposed to risk?
Identify unexpected traffic changes, monitor partner quality and detect websites or social profiles attempting to impersonate your brand before issues impact performance.
Includes
- Traffic source compliance
- Brand impersonation
- Risk alerts
5. Act
What should I do next?
Bring every insight together in a single action dashboard, helping you make faster, more informed decisions with confidence.
Includes
- Recommended actions
- Opportunity alerts
- Priority tasks
Why teams choose Trackback
Clarity, without complexity.
All your traffic sources in one place
A single view of activity across networks. No more switching between dashboards.
Built for smaller affiliate teams
Self-serve, with no enterprise complexity and no specialist resources required.
Simple actionable insights
The Actions Dashboard tells you what to do next, so you can focus effort first.
Integrations
Works alongside Awin, Impact, CJ, Sovrn, Partnerize, Tradedoubler, Share-a-Sale and your own tracking.
